UGC-Style
Premium Lo-Fi
Content

Your Ads Need More Than
Media Spend. They Need
Creative That Converts.

Your Meta and TikTok ads will not perform without the right content strategy.

Your Ad spend only amplifies what’s already there, if the content is low-quality or lacks strategy, even great  targeting and a big budget won’t deliver results, which is where we come in.

At Melbourne Social Co, we create premium UGC-style lo-fi content that feels authentic, engages fast, and drives sales.

Why Lo-Fi
Content
Works.

Authenticity converts. Ads that feel organic stop the scroll – 79% of consumers say UGC-style content impacts their purchase decisions

Better engagement. Lo-fi creative consistently outperforms polished campaigns on TikTok and Reels, with higher retention rates and lower CPMs

Platform-native. When using it in paid, TikTok and Meta reward content that looks like it belongs in the feed, not like a traditional ad.

The difference? Our lo-fi isn’t DIY. We create elevated lo-fi content, filmed on iPhone, creatively directed, and strategically optimised for performance.

Why Choose us for
Lo-Fi Paid Creative?

Creative Direction: Every piece is overseen by our Creative Director, ensuring it’s brand-aligned and premium.

Strategic Expertise: Our Head of Social Media, applies best-practice insights – from hook strategy to retention rates – so your content holds attention past
the crucial 3-second mark.

In-House Talent: Our creators are social-first, highly skilled, and all work in-house (no outsourcing).

Built-In Paid Usage: Packages include 6 months of paid usage rights, so you can scale your ads without extra fees.

Premium Results: At MSC, our content isn’t just creative, it’s built to connect and convert. While our service is an investment, our track record shows that the quality and performance deliver real ROI.

Our PAckages

Turnaround: 2–4 weeks | 6 months paid usage included.

2 Videos – from $1,000

Perfect for testing campaigns or adding fresh content into an existing ad library.

Strategic thinking in action — Melbourne Social Co’s experts developing high-impact social media strategies for brands across Australia and beyond.

5 Videos – from $3,000

A balanced mix of hooks, angles, and formats to support multiple ad variations.

10 Videos – from $5,000

The ultimate package to power your campaigns with a high-
performing creative suite.

How it works.

Ready to get started? Here’s an overview of our process.

Briefing.

You complete our content briefing form.

Concepts.

We develop lo-fi video concepts tailored to your brand and ad strategy.

Sign Off.

You approve the creative direction, talent, and hooks.

Production.

Our in-house creators film elevated UGC-style content.

Delivery.

You receive a suite of ready-to-run videos optimised for paid social.