Why Lifestyle Brands Need to Leverage TikTok and UGC to Engage with Their Consumers
In today’s fast-paced digital world, lifestyle brands must adapt to ever-evolving social media…
Unlocking the Power of the Female Consumer: Why Partnering with Melbourne Social Co is Your Best Business Move
In the ever-evolving world of lifestyle brands, connecting with your audience is more crucial than…
Unleash the Power of User Generated Content: A Game-Changer for Your Brand
If you're looking to up your social media game, it's time to pay attention to a little something…
What it’s really like to work with a social media agency.
So - you want to work with a social media agency. Well, let’s lay out the process for you,…
Nailing the TikTok Game: Creating Content That Slays!
So, let's break down what types of content are key when it comes to TikTok. 1. Short, Snappy,…
Navigating the LinkedIn Landscape: A Business Owners’ Guide to Social Media Marketing.
If you're reading this, you've probably realised that LinkedIn isn't just a platform for job…
Lessons from a creative agency owner.
Today, our Founder Shelley is sharing 6 lessons she has learnt over the years as a creative agency…
Meet our latest passion project, Approved the Podcast.
Earlier this year, we floated the concept of an agency podcast. Let’s be honest, we ALL LOVE…
Introducing Threads — Everything you need to know about Meta’s new social media platform.
You’ve no doubt heard that Threads, Instagram's new Twitter-like social app has launched! Parent…
The latest news from Melbourne Social Co
It’s been a busy few months here at Melbourne Social Co! Let us catch you up to speed.…
The Power of People: Boosting Your Retail Brand’s Social Media Content with a Human Element
In today's digital landscape, social media plays a vital role in connecting retail brands with…
Why Australian Food Brands Should Embrace the Social Media Feast
Social media is a must-have ingredient for success, especially for Australian food brands. With…
Social Media Marketing for Hospitality Businesses
Check out some of our best tips for using social media marketing to promote your hospitality…
Want to be a social media manager? Here’s 5 tips to secure an interview at a creative agency
We’re currently recruiting for a number of Social Media Manager roles at Melbourne…
What is Lemon8 and should your business be jumping on board?
ByteDance, the owner of TikTok, has seen their Lemon8 app rising up the App Store charts…
How much does a social media agency charge?
You’ve decided that you want to work with a social media agency - great! One of the first…
Should my business be on TikTok?
Here are the reasons businesses should integrate TikTok into their social media strategy. You’ve…
How do you know if you’re shadowbanned on Instagram?
Have you heard of the term 'shadowbanned'? Let us fill you in. Since you’ve found yourself…
4 go-to tips for creating great social media content
Stuck in a content rut? Creating content that keeps falling flat? Social media management…
Will AI Replace Social Media Managers?
By now, you’ve no doubt heard of Chat GPT. It’s the AI app that everyone is talking about. Of…