Want to be a social media manager? Here's 5 tips to secure an interview at a creative agency
We’re currently recruiting for a number of Social Media Manager roles at Melbourne Social Co. Each role we advertise tends to get hundreds of applications. Which, to be honest, is kind of amazing. To think that hundreds of people want to work at this wonderful business that we’ve created is a bit of a thrill really.
But, on the flipside, unfortunately it’s impossible for us to reach out to and interview every candidate that applies, as much as we’d love to.
So what makes a Social Media Manager application stand out from the rest? Here are a few things that I look for when reviewing applications.
1. A well designed resume.
If you want to be a Social Media Manager at a creative agency, you’ll need to have an eye for aesthetics, formatting and be confident with design platforms like Canva. It’s not difficult to put together a great looking resume in 2023, and unfortunately a word doc no longer cuts it - sorry!
2. No typos!
Attention to detail is so important. If there are typos or grammatical errors in your cover letter and resume, I’ll pick up on them straight away. When you’re working in a creative agency, every piece of content you put together for a client needs to be of an incredibly high standard. So guys, pop your cover letter and resume through Grammarly before you hit send!
3. Don’t copy and paste your cover letters.
It can be pretty obvious when a cover letter is just copy and pasted across multiple job applications. Sure, I understand that you might be applying for lots of jobs, and you don’t have time to write a cover letter from scratch for each application. And that’s fine! But, I want to know that you’ve taken the time to check out our business, know a little about who we are, and can tell us why you’re the right fit for the role. A quick, customised first paragraph can make the world of difference.
4. Spell check key names!
If you’re reaching out to a key person, or addressing your application to the agency, make sure you spell our names right. Honestly, I don’t mind being called Shelly (it happens 20+ times a day) but these little mistakes really speak to attention to detail.
5. Share examples of work
Aside from the above, what we really need to see from an application is that you can do the ‘doing’. Please share examples of your work with us, or tell us about some of the things that you’re working on. We want to know that you’re across the latest trends for social media, are excited about our industry, and have a passion for creating/collaborating on great work that you will bring to our agency.
Have I missed anything? What do you think makes a Social Media Manager job application stand out from the rest?
Want to know more about our team? Check us out here.
What is Lemon8 and should your business be jumping on board?
ByteDance, the owner of TikTok, has seen their Lemon8 app rising up the App Store charts in recent weeks. Lemon8 is described as ’a place for young creatives to share a diversity of content’. It is said to be like a cross between Instagram and Pinterest, with a particular focus on products, and highlighting content from specific product categories (i.e. fashion, makeup and food). On quick glance, it's giving us Tumblr vibes, which we love!
As Lemon8 is rising in popularity in the US, we thought now is a great time to take a look at the app and whether or not you should be looking at incorporating it into your social media strategy in 2023. However, quick disclaimer! Lemon8 isn't currently available in Australia, so you can't jump on, yet! But it's sure to launch very soon.
There are several reasons why businesses should consider incorporating Lemon8 into their social media strategies. Here are just a few:
- Video content is still king, and Lemon8 will allow you to get creative!
As we all know, video content has become increasingly popular in recent years. Research shows that video content is more engaging, memorable, and effective at driving sales than other forms of content. By incorporating Lemon8 into your social media strategy, you can easily create and share engaging video content that resonates with your audience and helps to build brand awareness.
- The platform is designed for simplicity
One of the great things about Lemon8 is that it's designed to be simple and user-friendly. The platform's interface is intuitive, making it easy for businesses to create and share videos without needing a lot of technical knowledge. This is particularly beneficial for smaller businesses that may not have the resources to hire a dedicated social media manager or outsource to an agency.
- The platform is still relatively new
While Lemon8 is growing in popularity, it's still a relatively new platform. This means that there is less competition than other social media platforms, which means there's more opportunity for your brand to stand out from the crowd. By getting in early and establishing a presence on Lemon8, businesses can gain a competitive advantage and build a loyal following.
So - ready to get creative?
Lemon8 looks to be a great social media platform that brands should consider incorporating into their social media strategies. By creating engaging stills and video content, businesses can build brand awareness, drive sales, and stand out from the crowd. With its user-friendly interface, mobile-first design, and growing popularity, Lemon8 is a platform that businesses should definitely keep on their radar. We're looking forward to trying it out when it launches in Australia!
Want to know more about the latest social media platform developments? We share these weekly in our Social Media Trend Report.
